I had the opportunity to hone my skills in accurate and efficient data input. My role required excellent attention to detail and the ability to prioritize tasks effectively. I developed strong keyboard proficiency and computer literacy, allowing me to complete tasks quickly and efficiently. Additionally, I cultivated my communication skills, ensuring clear and concise collaboration with clients and team members.

As a freelance tour guide, I had the privilege of providing memorable and enriching experiences for tourists visiting various destinations. With a deep knowledge of local history, culture, and landmarks, I led groups on engaging and informative tours, showcasing the best of what each location had to offer. My responsibilities included creating customized itineraries, organizing transportation, coordinating with vendors, and ensuring the safety and satisfaction of my clients. I also offered recommendations for local restaurants, shops, and activities to enhance their overall travel experience.

As an operations manager at Oba Tours, I was responsible for overseeing all aspects of our tourism services, ensuring smooth operations and exceptional customer experiences. During my tenure, I navigated the challenges of the COVID crisis with agility and resilience, adapting our strategies to maintain profitability and customer satisfaction. With a focus on effective leadership, financial management, and team collaboration, I successfully managed our operations and maintained high levels of productivity and customer satisfaction. My experience at Oba Tours has equipped me with a unique skill set that enables me to excel in any fast-paced and dynamic environment

-Integrated Enhanced Conversions and Offline Conversion Tracking to improve lead quality signals and bidding accuracy -Built advanced account structures and custom campaign architectures for scale (e.g., multi-layered asset group PMax) -Automated complex reporting flows with Looker Studio, Supermetrics -Led cross-functional growth initiatives across product, analytics, and creative -Conducted deep analysis of customer LTV, CAC payback, and retention cohorts to inform scaling -Ran incrementality testing and held-out experiments to validate channel performance -Optimized dynamic product ads with advanced feed segmentation + rulebased automation -Oversaw budget pacing, creative testing roadmap, and media mix modeling for multiple accounts -Scaled testing systems for creative variations, hooks, and offer types using Meta’s structured testing & graduation framework

-Supported campaign execution across Google Ads and Meta platforms -Maintained strong communication with customers to align on campaign goals -Gained hands-on experience with Google Tag Manager, including click tracking and data layer setup -Helped create email marketing benchmarks for best send times and industry average rates Page 2 of 5 -Adjusted ad copy to improve readability and engagement -Implemented new strategies based on market trends and competitor research -Assisted in performance tracking and reporting, building a strong foundation in digital marketing

-Integrated Enhanced Conversions and Offline Conversion Tracking to improve lead quality signals and bidding accuracy -Built advanced account structures and custom campaign architectures for scale (e.g., multi-layered asset group PMax) -Automated complex reporting flows with Looker Studio, Supermetrics -Led cross-functional growth initiatives across product, analytics, and creative -Conducted deep analysis of customer LTV, CAC payback, and retention cohorts to inform scaling -Ran incrementality testing and held-out experiments to validate channel performance -Optimized dynamic product ads with advanced feed segmentation + rulebased automation -Oversaw budget pacing, creative testing roadmap, and media mix modeling for multiple accounts -Scaled testing systems for creative variations, hooks, and offer types using Meta’s structured testing & graduation framework Brands: -Yenikoza -Clothingsupplier -Wessi -Team Dental House -Dentrain -Isdentbul -Icon Danışmanlık